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Perfecting Your Black Friday/ Cyber Monday Offer
By this point you probably have a plan for the biggest shopping weekend of the year. If you don’t, then I would suggest you get started...
Elizabeth Willis
Oct 15, 20205 min read


Are your emails generating results?
Okay, so we have discussed how to acquire emails, but we have never discussed what to do once we get them. In this article, we will talk...
Elizabeth Willis
Sep 15, 20205 min read


Increasing AOV is as simple as 1,2,3
Okay so increasing your AOV might not be THAT simple, but it doesn’t have to be as difficult as some make it out to be. Here I’ll layout...
Elizabeth Willis
Aug 27, 20204 min read


How to create effective landing pages
So you‘ve been running ads, and are getting clicks, but the sales just aren’t what you thought they’d be. In this article we’ll talk...
Elizabeth Willis
Aug 10, 20204 min read


Does a “subscription” model work for your business?
As you may have noticed, the subscription business is BOOMING. It seems everywhere you turn there’s a new “box” out with a clever idea...
Elizabeth Willis
Jul 12, 20204 min read


Trying to get more e-mail addresses and opt-ins.....READ THIS!
As many of you know, building an email list for marketing is one of the best ways to generate future revenue. This article is going to be...
Elizabeth Willis
Jul 3, 20204 min read


Do chatbots really work?
Hey! Welcome to this week‘s blog post! We are nearing the end of another week of all things crazy happening around us. Despite the...
Elizabeth Willis
Jun 25, 20203 min read


Ever used a heatmap?
Last time we talked about the importance of good data. One way to gather data is by having a heatmap on your site. In short, a heatmap...
Elizabeth Willis
Jun 12, 20202 min read


Let’s talk data
I cannot express this enough, be sure you are collecting a ridiculous amount of data and monitoring it regularly. I’ve worked with...
Elizabeth Willis
May 27, 20203 min read


“Where should my marketing dollars be spent?” Good question... let’s discuss!
The infamous question. You have probably asked yourself this time and time again. No matter how seasoned of a marketer you are, or how...
Elizabeth Willis
May 12, 20204 min read


This is for you, E-commerce people!
So now that every plan you had for 2020 has had to be completely adjusted, and the initial fears of uncertainty are starting to diminish,...
Elizabeth Willis
May 4, 20203 min read


Surprise, Surprise..... yet another "Marketing"Blog... all kidding aside... Let's do this!
The current state of our economy has really shaken things up. Now that the country has been practicing stay-at-home for a few weeks,...
Elizabeth Willis
Apr 27, 20206 min read
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